For too long we have been under-represented in all areas of society, including in the retail space, which considering how much money we spend as a community collectively is downright disrepectful!

Luckily, the past years have seen an explosion of Black Owned businesses that specialise in providing us access to products that reflect and represent us. BlackToMyRoots is proud to be a part of this. I'll jump off my soap box now! But checkout my Black In Business blog if you're into that kinda thing!

While you're here though, take in the gloriousness of this celebration of Blackness, Melanin Magic! To wear and to display throughout your home, whether you want to make a statement with one of our slogan tees, or luuriate in the beauty that is melanin at home, boost self confidence in your child/grandchild, or just want to flex in the skin you're in! We've got you!

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Collection: AfroCentric

All Black Everything!

For too long we have been under-represented in all areas of society, including in the retail space, which considering how much money we spend as a community collectively is downright disrepectful!

Luckily, the past years have seen... Read More