Positively REPRESENTING the UNDERREPRESENTED!

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Discover the Hottest Picks in Our Store!

Vintage! 70s Baby

CELEBRATING THE 70s with our funkadelic Vintage 70s Baby Collection

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Cards for the Culture!

Greeting cards that represent and reflect Black British Culture and all that encompasses. From our BTMR Reflects Stationery Brand

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Afrocentric Accessories

Whether you want a special gift or something representative for yourself.

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Self Esteem Boost

At the heart of our brand is our BlackLikeMe Children's Collection.

Designed to empower and uplift our children so that they love the skin they're. Secure in the knowledge that they can achieve anything with the right mindset.

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Shop where you're Reflected, Respected & Appreciated.

Welcome BlackToYOURRoots!

Browse our wide variety of Afrocentric products designed to Empower, Uplift & Motivate a demographic too often represented negatively.

Grab an empowering hoodie for Dad at the same time you get some new bed linen. Everyday life, but with us represented at the core!

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